Publication date: 1 April 2026
ICE Barcelona will take place 18–20 January 2027
ICE Barcelona 2027 — the world’s largest international B2B platform for the gaming and entertainment industry — will take place from 18 to 20 January 2027 at Fira Barcelona Gran Via, Barcelona, Spain. ICE Barcelona 2027 will bring together leading casino operators, bookmakers, lottery operators, technology companies, payment providers, and regulators from around the world, offering unique opportunities to showcase innovations, exchange experience, and scale your business. The event will be held as part of World Gaming Week (17–21 January 2027).
Fira Barcelona Gran Via offers over 100,000 sqm of exhibition space and modern infrastructure. Moreover, its convenient location allows easy access for participants from Europe, America, and Asia, while comfortable zones ensure seamless business meetings and presentations. ICE is where the world of gaming goes to do business: cutting-edge innovations, the latest product launches, regulatory updates, exclusive networking opportunities, and the insights you need to grow your business on a global scale.

Why you should attend ICE Barcelona 2027
- Discover the latest innovations and products in casinos, betting, lotteries, esports, and payment solutions
- Participate in panel discussions with leading industry experts, including analysis of regulatory changes and growth strategies
- Network with over 65,000 professionals, including business owners, investors, and regulators from around the world
- Get access to practical case studies, technology demonstrations, and workshops to increase revenue and improve UX
- Explore new markets and product localization strategies for Latin America, Africa, and the Asia-Pacific region
Tickets and Registration
Standard and VIP tickets are available for ICE Barcelona 2027. They provide full access to all conference tracks, demo zones, and evening events. Special conditions apply for partners and registered companies. Please note that ICE Barcelona is a strictly B2B event — entry is only permitted for persons aged 18 and over, and participants under 25 must present valid ID for verification.
Key Themes and Specialised Programmes
At ICE Barcelona 2027, participants will discuss:
- Strategic development of iGaming, new opportunities in the betting and lottery markets
- The impact of regulatory changes on business and compliance
- Increasing player loyalty and optimising user experience
- Innovations in payment solutions and esports technology integration
- Artificial intelligence, automation, blockchain, and ESG
- Practical workshops: Cybercrime & Fraud, Entering New Markets, Safer Gaming, iGaming Customer Journey
- Regional sessions and networking: LatAm Drinks Reception, Africa Drinks Reception, APAC sessions
Opening Hours
Fira Barcelona Gran Via
Av. Joan Carles I, 64, 08908 Barcelona, Spain
- Monday, 18 January 2027: 10:00 – 18:00 CET
- Tuesday, 19 January 2027: 10:00 – 18:00 CET
- Wednesday, 20 January 2027: 10:00 – 16:00 CET
Past ICE Events
ICE Barcelona unites the global gaming industry for three days of business growth, strategic partnerships, and cutting-edge innovation. Regulators meet operators, tech providers showcase solutions, and industry professionals gain knowledge that shapes their strategies for the year ahead.
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