The section is dedicated to gaming topics in traffic arbitrage. It contains materials on promoting offers in the "games" vertical - from mobile gaming and browser games to large MMO and console projects. You will learn which traffic sources work best in the gaming niche, how to choose suitable offers, which advertising formats are relevant, and which audiences should be targeted.
Latest posts
Gaming & Affiliate Marketing Event will be held on 19-20 October
The Greek capital Athens will host a Gaming & Affiliate Marketing Event on 19-20 October. The summit will bring together regulators, government officials, investors, operators and...
Advertising market 2020 main results
The "trend" which has been dominating 2020 is the coronavirus pandemic. It has outlined new social fabrics and accelerated the pace of digitalization. People have realized that the...
How to make gamers spend more?
The core gaming audience—gamers who are more willing to pay for games—is millennials. Gamers of older age, however, spend more money, an analytical report released by myTracker...
In-game ads perceived positively
Facebook has told marketers about gaming industry trends that will dominate in 2020. Now users have more tolerance for in-game advertising. Three out of four mobile gamers have a...
Who plays video games in Russia?
A survey conducted by the Russian Public Opinion Research Center showed that only 19% of Russians play video games. Almost half of the respondents (48%) have never played games on...
CPA News
Advertising market 2020 main results
The "trend" which has been dominating 2020 is the coronavirus pandemic. It has outlined new social fabrics and accelerated the pace of digitalization. People have realized that the...
How to make gamers spend more?
The core gaming audience—gamers who are more willing to pay for games—is millennials. Gamers of older age, however, spend more money, an analytical report released by myTracker...
In-game ads perceived positively
Facebook has told marketers about gaming industry trends that will dominate in 2020. Now users have more tolerance for in-game advertising. Three out of four mobile gamers have a...
Who plays video games in Russia?
A survey conducted by the Russian Public Opinion Research Center showed that only 19% of Russians play video games. Almost half of the respondents (48%) have never played games on...
Conferences
Gaming & Affiliate Marketing Event will be held on 19-20 October
The Greek capital Athens will host a Gaming & Affiliate Marketing Event on 19-20 October. The summit will bring together regulators, government officials, investors, operators and...
