Yandex Marketing: Russian Search Engine Optimization Strategies
#Yandex
Yandex is a key search engine for Russian-speaking regions and an important source of traffic for arbitrageurs. The section discusses the features of promotion through organic search, contextual advertising, analytics and optimization tools. Particular attention is paid to local features, ranking algorithms, and advertising in the Yandex advertising network.
Latest posts
Internet in Russia: the results of 2022
In 2022, 81% of Russians used the Internet. At the same time, 78% of Russians went online every day. This data is contained in the Mediascope study "Internet audience in 2022"...
Russians are moving away from social networks…. to YouTube!
In the summer of 2022, Russians started spending less time on social networks but more time watching YouTube. According to a Mediascope survey (February-July 2022), 84% of the...
How to maximize app revenue?
According to experts, the use of mobile devices is already prevalent around the world, with around 80% of players using them. By the end of 2022, Cisco expects the number of...
What sources can traffic from Russia be redirected to?
After the political and economic situation in the world changed globally in February 2022, Internet marketing faced its own challenges. Many sources of quality traffic have left...
How are video platforms leveraging their capabilities?
Online video content turns out to be increasingly popular, as the use of online video in the professional field is limitless. The latter are used for marketing, sales, and...
CPA News
Internet in Russia: the results of 2022
In 2022, 81% of Russians used the Internet. At the same time, 78% of Russians went online every day. This data is contained in the Mediascope study "Internet audience in 2022"...
Russians are moving away from social networks…. to YouTube!
In the summer of 2022, Russians started spending less time on social networks but more time watching YouTube. According to a Mediascope survey (February-July 2022), 84% of the...
How to maximize app revenue?
According to experts, the use of mobile devices is already prevalent around the world, with around 80% of players using them. By the end of 2022, Cisco expects the number of...
What sources can traffic from Russia be redirected to?
After the political and economic situation in the world changed globally in February 2022, Internet marketing faced its own challenges. Many sources of quality traffic have left...
How are video platforms leveraging their capabilities?
Online video content turns out to be increasingly popular, as the use of online video in the professional field is limitless. The latter are used for marketing, sales, and...
Yandex is certified under international standards
Yandex is certified under international standards Yandex has become the first Russian company to pass the certification of its advertising for compliance with international...
