Europe is the most regulatory fragmented region in iGaming — a short flight separates fully open markets like the UK, closed state monopolies like Norway and Switzerland, where standard promotion strategies simply don't apply, and countries still shaping their regulation, like Cyprus and Moldova. That's exactly why there's no single "Europe strategy" — every country demands its own look at licensing, taxation, and advertising restrictions.
These reviews break down specific markets — Norway, Switzerland, Cyprus, Ireland, Denmark, Hungary, the UK, Greece, Moldova, and Portugal: how licensing works, which verticals are legally available, and what that means for affiliates, operators, and media buyers planning to enter that specific country.
The 3S.INFO team keeps these reviews updated as regulations shift — follow along so you don't miss the moment a closed market opens up to new operators, or advertising rules suddenly tighten.
In a new review on 3S.INFO, we look at Malta from two angles: as a small player market and as an international hub for iGaming business. We explain what an MGA license actually gives you, which taxes…
We will break down how the market is structured, which verticals are legally available, why classic B2C licensing for private brands is virtually absent here, and what this means for operators, affiliates, SEO teams, and media buyers.